IntroductionAs generative AI continues to evolve, such as GPT-4, content creation is being reshaped through automation, personalization, and enhanced creativity. However, AI innovations also introduce complex ethical dilemmas such as data privacy issues, misinformation, bias, and accountability.A recent MIT Technology Review study in 2023, a vast m

Introduction In modern fast-paced corporate environment, maintaining an edge of the rivals is essential. Market research has always been a core approach for gaining a competitive advantage, but the advent of AI technology has transformed this process. Tools driven by AI are reshaping how companies gather, process, and utilize information about the

Overview Social media marketing is evolving significantly in the last few years, shaped by shifts in innovation, user behavior, and business needs. A major transformation in the advertising sphere has been the rise of artificial intelligence (AI). AI’s capability to reshape social media marketing is capturing the attention of businesses and marke